Placement agreement

The Publisher grants the Advertiser the right to display one logo, one brand name, one short message and one outbound link in a single named seat on gulfthrone.com for a fixed term of 30 consecutive days.

Nothing else is sold. The Advertiser acquires no equity, no revenue share, no exclusivity beyond the seat itself, and no right that survives the term.

The term is 30 consecutive days and begins on the date the Publisher publishes the placement, which follows receipt of cleared payment.

When the term ends the placement is removed automatically and the seat returns to the open board. Continued display is not implied by anything, including a failure by either party to give notice.

The Publisher will notify the Advertiser before the term ends so that a renewal may be discussed. The Publisher is under no obligation to reserve the seat in the meantime.

The fee is the amount stated on the accompanying proforma invoice, and is fixed for the term. It does not change during the term for any reason.

Seat prices on the public board rise by a fixed, published percentage each time a seat is published to a new advertiser. That schedule applies to future terms and has no effect on a term already paid for. It is not an auction and there is no bidding.

All fees stated in this Agreement are net of any taxes, statutory duties, withholding taxes, or value-added taxes (VAT) imposed by any tax authority in the Buyer's jurisdiction. If the Buyer is required by applicable local law to deduct or withhold any tax from the payment, the Buyer shall gross up the payment sum such that the net amount received in the Seller's bank account equals the exact invoiced amount in full.

The Advertiser is responsible for the accuracy and lawfulness of the material it supplies and of anything the outbound link leads to, at all times during the term.

The Advertiser will pay by bank transfer against the proforma invoice. No card details are collected.

The Publisher will display the supplied material in the named seat for the full term.

The Publisher will make up to 3 changes of logo, message or link per term at no charge, on request. Further changes within the same term are at the Publisher's discretion.

The Publisher does not guarantee any particular level of traffic, impressions, clicks or commercial outcome, and none is sold.

The Seller aims to maintain an aggregate website availability of 99% during the 30-day placement term. In the event of temporary technical downtime or server outages exceeding 24 consecutive hours, the Seller's sole liability and the Buyer's exclusive remedy shall be an extension of the placement display duration for a time period equal to the downtime. In no event shall server downtime entitle the Buyer to any monetary refund or contract termination.

The Publisher declines placements for adult content, gambling, unlicensed financial services, counterfeit goods, and anything unlawful in the United Arab Emirates, the Kingdom of Saudi Arabia, or Türkiye.

The Buyer represents and warrants that all provided content complies with the applicable laws, public morality, and media regulations of the GCC countries (including the UAE and Saudi Arabia). The Seller reserves the absolute right to reject, suspend, or immediately remove any advertisement content that it deems unlawful, offensive, or infringing, without prior notice. Removal of non-compliant content under this clause shall not entitle the Buyer to any refund or compensation.

Once payment has been received the fee is non-refundable, in whole or in part, including where the Advertiser chooses to end the placement early or changes its mind.

Removal of a placement under the content standards clause gives rise to no refund and no compensation, and the sole remedy for downtime is the extension of the term described in the service availability clause.

The Buyer guarantees that it possesses all necessary rights, licenses, and permissions for logos, trademarks, and media provided to the Seller. The Buyer shall fully defend, indemnify, and hold harmless the Seller against any third-party claims, administrative fines, liabilities, or legal costs arising out of or connected to an alleged infringement of intellectual property rights or unauthorized use of materials in the advertisement content.

Neither party excludes liability for fraud, or for anything else that cannot lawfully be excluded.

To the maximum extent permitted by applicable law, the Seller's maximum aggregate liability arising out of or related to this Agreement, whether in contract, tort, or otherwise, shall be strictly capped at and limited to the total fees actually paid by the Buyer to the Seller for the specific 30-day term. In no event shall the Seller be liable for any indirect, incidental, punitive, special, or consequential damages, including loss of profits, revenue, or business reputation.

Neither party shall be liable for any delay or failure in performance (excluding payment obligations) resulting from causes beyond its reasonable control, including acts of God, cyber-attacks, DDoS disruptions, national telecommunication infrastructure failures, government restrictions, or changes in regional internet access regulations.

This Agreement, and any non-contractual obligations or disputes arising out of or in connection with it, shall be governed by, and construed in accordance with, the laws of the Dubai International Financial Centre (DIFC).

Any dispute, controversy, claim, or difference arising out of, relating to, or in connection with this Agreement — including any question regarding its formation, existence, validity, interpretation, performance, breach, or termination — shall be referred to and finally resolved by the Small Claims Tribunal (SCT) of the DIFC Courts. The parties explicitly agree and covenant to opt-in to the jurisdiction of the DIFC Courts and the SCT pursuant to Rule 53.2 of the Rules of the DIFC Courts. Proceedings shall be conducted entirely in the English language, and the parties consent to remote/virtual hearings.

Before commencing proceedings the parties will attempt in good faith to resolve any dispute by discussion. This does not restrict either party's right to refer a dispute under this clause.

This Agreement is executed in both English and Arabic language versions. In the event of any conflict, discrepancy, ambiguity, or inconsistency between the English text and the Arabic text, the English text shall prevail, control, and be conclusively binding upon the parties for all purposes of interpretation, enforcement, and dispute resolution.

This agreement and the accompanying proforma invoice are the whole of what has been agreed, and replace anything said or written beforehand.

No change to this agreement is effective unless it is recorded in writing and agreed by both parties.